Can Transparency on Calories Be a Model for Change?
By admin on Sep 11, 2010 in Health and Fitness

A new beverage labeling initiative that is starting this fall provides an interesting example of how businesses can change without government mandates or laws. Launched by the American Beverage Association (ABA), Clear on Calories provides a standard disclosure system for the calorie content on the front label of any single-serve beverage item. Participation is not federally enforced but all the big beverage companies, including Coke, Pepsi, Dr Pepper-Snapple Group, and Ne… Read the full story on TreeHugger
Credits to:TreeHugger
